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Troubleshooting Facebook Conversion API Workflow Triggers in Stack

When testing the Facebook Conversion API within Stack workflows, it's important to follow the correct steps to ensure everything functions smoothly. Here's a quick guide to help you troubleshoot and test your triggers effectively.

Key Steps for Testing​

  1. Avoid Using the Test Workflow Button
    When working with the Facebook Conversion API, refrain from using the test workflow button. Instead, always save and publish your workflow before testing.

  2. Choose the Right Trigger
    To test your conversion, use one of the following input triggers:

    • Form Submission
    • Survey Submission
    • Appointment Submission (from the booking widget)
    • 2-Step Order Form

  3. Specifics for Appointment Triggers
    For appointments, ensure you use the "Customer Booked Appointment" trigger. This is specific to the booking widget and differs from the general "Appointment" trigger.

  4. Lead Value Requirement
    If you're utilizing the Purchase event, a lead value is required. If not, you can leave this field blank.

By following these guidelines, you can effectively test and ensure your Facebook Conversion API workflow triggers are working as expected in Stack.