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Communication Workflow Actions

Communication Workflow Actions enable you to automate personalized outreach to your contacts through various channels. These actions help you maintain consistent messaging, improve engagement rates, and scale your communication efforts efficiently.

Available Actions​

Use Cases​

  • Create multi-channel onboarding sequences for new customers
  • Send timely reminders for appointments or deadlines
  • Deliver personalized follow-ups after specific trigger events
  • Distribute marketing campaigns with dynamic content
  • Provide customer support updates and status notifications
  • Execute re-engagement campaigns for inactive contacts
  • Send congratulatory messages when milestones are achieved
  • Deliver educational content based on user behavior or interests

Key Features​

  • Personalization Variables: Include dynamic content specific to each recipient
  • Conditional Content: Show different message parts based on recipient attributes
  • Scheduling Options: Send messages at optimal times for engagement
  • Template Management: Create and reuse message templates
  • Engagement Tracking: Monitor open rates, click-through rates, and responses
  • A/B Testing: Test different message versions for effectiveness
  • Compliance Controls: Maintain regulatory compliance with opt-out management

Communication Workflow Actions form the backbone of your automated engagement strategy, helping you deliver the right message to the right person at the right time through their preferred channel.