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Fixing Failed Number Registrations (A2P Local and Toll-Free)

Explore common reasons for A2P or Toll-Free Number registration failures and learn how to resolve them effectively. Let's get your business back on track with Stack!

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Table of Contents​

Common Reasons for Failed Registrations​

Here are the typical reasons why Toll-Free or A2P registrations might fail:

  • Opt-In Information Provided
  • Forbidden Use Cases
  • Not Updating Examples Provided
  • Inaccurate Company Information
  • Broken/Inactive Links

For more detailed reasons on A2P registration failures, click here. For Toll-Free registration failures, click here.

How to Fix Each Rejection Reason​

Opt-In Information Provided​

Ensure the following elements are present and correct on your website:

  • Live Site: Your website must be operational with a clear opt-in process for contacts to receive messages.
  • Site Footer: Include links to your Terms of Service and Privacy Policy in the footer of every page.
  • Opt-In Form: Ensure your form includes:
    • A checkbox for agreeing to your Terms & Conditions and Privacy Policy, with links to both.
    • A checkbox for consenting to receive messages from your business.
    • Clear instructions on how contacts can opt-out.

Example Checkbox Verbiage:

✅ I agree to the [Terms of Service](#) and [Privacy Policy](#) provided by [Your Business Name].
✅ I agree to receive marketing messages from [Your Business Name] at the phone number provided above. I understand I will receive 2 messages a month, data rates may apply, reply STOP to opt out.

Remember to replace placeholders with your business details and link your Terms and Conditions and Privacy Policy.

Optional Promotional Checkbox:

If you plan to send additional promotional content, include an optional checkbox:

✅ I want to receive news, feature updates, discounts, and offers from [Your Business Name].

Forbidden Use Cases​

Certain businesses cannot register for campaigns due to compliance with texting laws. For example, companies involved in high-risk financial services or those related to illegal substances are typically not allowed.

Forbidden Use Case Categories Include:

  • High-risk financial services
  • Third-party lead generation services
  • Debt collection or forgiveness
  • "Get rich quick" schemes
  • Gambling
  • Illegal substances
  • "S.H.A.F.T." categories (Sex, Hate, Alcohol, Firearms, and Tobacco)

For a complete list of forbidden message categories, click here.

Not Updating Examples Provided​

Ensure all placeholder information in the registration process is updated with your business details, such as phone numbers, website links, and business names.

Inaccurate Company Information​

Verify that all business information matches official documents. For instance, the company name on your CP 575 must match the name used in your A2P registration.

All links provided, such as opt-ins, Terms and Conditions, and Privacy Policy, must be active and functional. Test each link to ensure they do not lead to errors.

FAQs​

Where can I get my own Privacy Policy or Terms and Conditions?​

We recommend consulting with legal counsel to draft your legal documents. Alternatively, services like Termly, Rocket Lawyer, or Termsfeed can provide templates. However, hiring a lawyer ensures compliance.

How do I Use the “T & C” Form Element?​

In the funnel and website builders, use the “T & C” Form element to link your terms and privacy policy. Edit links by selecting the text, clicking the three dots in the editor, and choosing the edit link icon.

Note: Separate opt-in consent messages and checkboxes from T&C/Privacy Policy consent.

How do I create a custom field checkbox for Opt-Ins?​

To add a custom field checkbox to a form or survey, click “Custom Fields,” create a new field, select “Checkbox,” add your verbiage, and save.

What is a CP 575?​

A CP 575 is an official document from the IRS. Ensure the company name on this document matches exactly with your A2P registration. If you don't have a CP 575, request one from the IRS or register your Toll-Free Number or A2P as a Sole Proprietor.