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How to Schedule Batch Email Campaigns in Stack

Introduction​

Scheduling email campaigns with batch delivery, also known as Drip Mode, allows you to send emails in timed segments rather than all at once. This approach helps manage traffic to your websites or funnels and reduces server load.

When setting up a batch email campaign in Stack, you can select a template, design your content, and configure settings for batch delivery. You can specify the batch size, as well as the days and times for sending.

Before You Start​

Before you begin scheduling your batch email campaign, ensure the following:

  • Email Template: Create an email template for your campaign.
  • Domain Verification: Verify the domain from which you will be sending emails.

Creating an Email Campaign​

To create a batch email campaign in Stack, follow these steps:

  1. Create Campaign: Click on the "Create Campaign" button.
  2. Select Template: Choose an email template for your marketing campaign. Use the preview option to review the template.
  3. Design Content: Use the Email Builder to design your content and add necessary elements. The builder allows you to work on different parts of your email and review everything before sending.
  4. Send or Schedule: Once your email is ready, choose to either send it immediately or schedule it.

Pre-Sending Checklist​

Before sending your batch email campaign, complete the following:

  1. Recipients: Add recipients in the "To" section by selecting emails or smart lists.
  2. Sender Information: Enter your email address in the "From" section.
  3. Sender Name: Optionally, add your name in the "Name" section.
  4. Subject Line: Enter your subject line in the "Subject" section.
  5. Preview Text: Optionally, add preview text in the "Preview" section.

In the "Sending Options" on the left, select "Batch Schedule" and proceed with these steps:

  1. Start Date: Set the start date for the campaign.
  2. Batch Quantity: Specify the number of emails to send in each batch.
  3. Frequency: Choose how often to repeat sending (in days, hours, minutes, or seconds).
  4. Exclude Days: Uncheck any days of the week when you do not want to send emails.
  5. Start and End Time: Set specific times for starting and ending the email delivery.

Note: Double-check the execution date, time, and time zone before scheduling. You have the option to delete or reschedule the campaign up to one hour before the scheduled send time.

FAQ​

Can I edit the copy of a Batch Campaign without affecting statistics?​

Yes, you can edit the copy of an ongoing batch campaign by clicking "Update Email Content." Save your edits before the execution date. While updates are not guaranteed to reflect immediately, we strive to update the content before the server initiates the execution queue.

How can I reschedule an RSS email campaign?​

You can reschedule campaigns set to Simple Schedule, Batch Schedule, or RSS Schedule up to one hour before the execution time. Navigate to Marketing > Email and find the campaign you wish to reschedule. Use the "Reschedule Campaign" option to adjust the schedule and delivery model, then save your changes.

What are the rate limits for sending emails?​

Drip Mode:

  • 30 sec - 1 min: 1,000 messages per minute
  • 5 min: 4,999 messages per minute
  • 6 min - 10 min: 5,000 messages per minute
  • Above 10 min: 10,000 messages per minute

Add All at Once & Scheduled Time:

  • Less than 10k contacts: 15k contacts per hour
  • 10k - 50k contacts: 6k contacts per hour
  • 50k - 70k contacts: 3k contacts per hour
  • More than 70k contacts: 1.5k contacts per hour

By following these steps and guidelines, you can effectively manage and schedule your email campaigns in Stack.