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How Does the Affiliate Manager Work in Stack?

Introduction

The Affiliate Manager in Stack is a dynamic tool designed to help businesses expand their reach by utilizing a network of affiliates. This feature allows companies to incentivize third-party individuals or entities to promote their products or services in return for a commission. By employing affiliate marketing strategies, businesses can tap into new markets, boost sales, and pay only for actual results, making it a cost-effective way to scale operations.

How the Affiliate Manager Works

Create Your First Campaign

To get started, set up your first affiliate campaign. Select the products you wish to promote, define the commission rates, and invite affiliates to join your campaign. Once your campaign is live, each affiliate will receive a unique affiliate link. This link is essential as it tracks the leads and sales attributed to the affiliate.

Track Leads

Affiliates will share their unique links within their networks. When someone clicks on an affiliate's link and expresses interest by filling out a form or booking a calendar appointment, they become a lead.

Lead-to-Customer Conversion

When a lead makes a purchase, they are automatically converted into a customer under the affiliate whose link they used.

Commission and Payouts

After a sale is completed, the system calculates the commission for the affiliate. You can then review the list of payouts and choose to approve or deny them.

Easy Payment Processing

Once approved, you can automate affiliate payouts using PayPal or manually process payments through your preferred payment gateway.

Business Benefits

  • Expand Your Reach: Utilize affiliates to introduce your products to new audiences.
  • Performance-Based: Pay only for successful sales, minimizing upfront costs.
  • Automated Management: The system efficiently tracks leads, sales, and commissions, saving you time and effort.
  • Incentivize Growth: Affiliates are motivated to increase their efforts as their earnings grow with each successful sale.

What's Next

  • Glossary
  • Affiliate Manager Walkthrough Videos
  • Managing Multiple Campaigns in Affiliate Marketing
  • How to Switch from FirstPromoter to Affiliate Manager?

Explore these resources to deepen your understanding and make the most out of Stack's Affiliate Manager.